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From the desk of our
Chairman and Managing Director
 

I am delighted to share with you that PCH Retail has unleashed a plethora of new initiatives in 2011 for realizing stronger growth than the market and exceeding customer's expectation with world class quality products while essentially acting with reference to the company's mission, vision, values and code of business principle. PCH Retail is fast emerging as one of the Leading Retail chain in South India. We are committed to be a PAN India operator by the end of year 2011. We are being identified as a Company of "Quality Products" with "Value for Money" and which indeed a great feat. It would be our constant endeavor and unending urge to excel on this trust bestowed on us through improvement & economies of scale in our retail products. We at PCH, continuously work on offering the best to our valued customers so that we remain as a winner all the time in spite of fierce competition.

Customer Delight is one of the central aspects of our organizational culture. We at PCH have the greatest advantage to use our rich experience and learning of the last six decades to ensure that we leave no stone unturned to bring the satisfied smile on the face of our valued customers.

We are cascading our Mission, Vision, Values and Code of Business Principles within the company as we believe that Values constitute the foundation of the organization. The objective is that everyone in PCH through thought and action convert the values to behavioral actions in the day to day working to enhance them and deliver customer delight.

We have a firm vision for PCH and clear cut strategies are set out to reach our goals. We achieve & surpass the business plan & objectives through partnering with our valued customers and stake holders and demonstrate our values in to actions: to be good corporate citizen, to achieve ambitious goals, to be innovative, to decide and act, to appreciate & encourage team work and to recognize results.

At the end, I would like to take this opportunity to express my gratitude to our customers and stake holders for their unstinted support and the confidence reposed on us.

With warm regards,

Mr. Balvinder Singh
Chairman and Managing Director

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